What it reads
- Your site, past campaigns, reviews and sales data.
- 214 pieces of past work in the example brand profile.
- Output: tone scores (warm, confident, playful, technical) and 3 audience segments.
Example
Home brewers - 28-45, read long-form, buy on weekends.
Office managers - order in bulk, care about reliability.
Gift buyers - peak in November, respond to stories.